Under Eye Blush: My Pro Tip for Mastering This Bold Makeup Trend

If you follow beauty trends closely on social networks, you can’t have missed theunder-eye blush. This look, as surprising as it is innovative, is revolutionizing the way we apply blush. As a professional make-up artist, I’d like to tell you all about this technique, how to adopt it and my tips for a look that’s both trendy and flattering.

Femme applique du blush sur la joue.

For a successful Under Eye Blush, here are a few key tips:

  1. Light complexion: Use a fluid foundation or BB cream for a natural, luminous effect.
  2. Minimalist eyes: Opt for a neutral blush and light mascara to let the under-eye blush shine.
  3. Glowy effect: Add a touch of highlighter to the crabapples for a subtle glow.
  4. Defined sources: Maintain well-defined eyebrows to frame the face.
  5. Natural lips: Choose a gloss or nude lipstick for a balanced look.

Fix it all with a fixing spray for a long-lasting hold.l Whatever the case, the way you tell your story online can make all the difference.

What is Under Eye Blush?

Behind this anglicism lies a totally new way of applying blush: just under the eyes, rather than on the cheekbones as we’re used to. This approach comes directly from K-beauty and is inspired by the Japanese make-up style Igari, which seeks to imitate the natural blushing of the skin.

In practice, this gives a fresh, slightly naive effect, reminiscent of a doll’s pink toys, hence its association with the “baby doll” aesthetic. If this technique intrigues you but you’re still hesitating, here’s how to adopt it without a false note.

Why does this trend work?

Applying blush under the eyes brings a softness to the look and instantly warms up the face, especially for those who want a healthy-glow effect without overdoing it. This unexpected placement also slightly camouflages dark circles by drawing light to this area, creating a color harmony that illuminates the entire face.

How to master Under Eye Blush?

For impeccable results, the key is to choose the right product and the right shade for your eyelet:

  • Fair to medium skin: Opt for a cream blush in pink or peach tones. The creamy texture melts perfectly into the skin, offering a natural, luminous effect.
  • Dark skins: Terracotta or plum shades are ideal for bringing warmth while maintaining a subtle result. These colors blend better with richer carnations, creating a glowy effect without being too pronounced.

Next, use a small brush or your fingers to gently apply blush under the eyes. Start lightly – it’s always easier to add than to remove. Blend well to avoid any demarcation, and don’t be afraid to leave a slight halo of color for a blended effect.

Application de maquillage sous les yeux.

For Under Eye Blush, here are the ideal shades to match your skin tone:

  • Fair skins: Pale pink, peach, light coral. Prefer cream or liquid textures.
  • Medium skins: Peachy pink, apricot, coral. Choose powder or cream textures.
  • Dark skins: Terracotta, prune, bronze. Cream or jelly textures work best.
  • Very dark skins: Berry, mahogany, brick red. Cream or gel blushes provide a luminous finish. Adapt texture and color for a harmonious, natural effect to suit your skin.

My Pro Tip

If you’re tempted by this trend but fear a too “doll-like” result, combine it with minimalist make-up on the rest of the face. A light complexion, a little mascara and a nude gloss will balance the look. And for those who want to push the effect a little further, combine under-eye blush with a soft highlighter on the high areas of the face (top of cheekbones, Cupid’s bow) for an ultra-fresh result.

Ready to test?

Under-eye blush is a trend that can be adapted to any occasion, whether for an everyday look or a special evening. So dare this bold touch and let your creativity speak for itself. As always, make-up is here to amuse you and make you feel beautiful! ✨

Remember, the key to good makeup is to have fun while staying true to yourself.